Inside Sales Representative

Content That Works

POSITION DESCRIPTION:  The Inside Sales Executive is responsible for selling content sales products for Content That Works portfolio of products nationally; meeting and exceeding sales goals; and bringing in new business through extensive sales calls and conducting sales assessments. Increasing active accounts as well as reducing account turnover are critical key performance indicators


  • Conducting daily inbound and outbound business telesales with prospects and existing customers, with the objective to garner and close new sales and grow existing accounts.
    Driving business customer loyalty and retention through proactive relationship building, robust product knowledge, and strong customer orientation.
    Meeting and exceeding monthly/quarterly account sales and revenue goals.
    Achieving assigned monthly sales goals in targeted products i.e. digital and print content syndication, native advertising, ecommerce, digital content marketing solutions and
    Growing active accounts and increasing average revenue per transaction.
    Identify targets, generate and qualify leads.
    Conduct prospecting of new accounts, and follow-ups on leads to drive sales.  Other duties as assigned by manager.
    Responsible for answering inbound and outbound sales inquiry calls from current customers and making outbound phone sales calls to established business and consumer customers.
    Effectively follow-up with prospects via phone, email and fax to develop business according to timeframes and goals set by management.
    Update and maintain database and/or systems information and records both during and post call as directed as well as daily input into client management system.
    Document all calls, emails, and other prospect contacts in systems provided.
    Monitor and respond promptly to faxes and emails regarding orders, proofs and other sales support functions.
    Treat all clients, client’s callers and internal associates with the utmost courtesy and professionalism at all times.
    Communicate to management promptly any sales issues, especially if deadlines or special promotions are involved.
    Work to achieve daily, weekly and monthly goals for Not Ready/Available %, attendance, tardiness and monthly sales goals.
    Participate in staff meetings and training as it is scheduled
    Performs other duties as assigned by management

Requirements, minimum education level, and experience:

  • Two year college degree in Business or Marketing preferred, or successful phone sales experience
    One year experience in phone sales preferred
    Previous experience in advertising sales or copy/layout is a plus.

Knowledge, Skills and Abilities:

  • Ability to interact and communicate with people over the telephone and in emails in a professional and concise manner.
    Ability to be persuasive and handle sales objections.
    Knowledge of principles and methods for promoting and selling products or services over the phone.
    Excellent oral, written and comprehension of English.
    Ability to manage multiple projects in a professional manner.
    Accurate data entry skills and typing of a minimum of 35 WPM
    Demonstrated conflict resolution for handling client or prospect complaints/problems
    Analytical skills and good work ethics
    Ability to work independently according to procedures and policies given
    Experience using Microsoft Word and MS Outlook (or similar email applications)
    Strong organizational skills
    Attention to detail

Physical Requirement

Regularly required to sit for long periods of time, hearing, speaking and writing; close eye work on computer screen; required to stand, walk, reach with hands and arms, bend and stoop; light to moderate lifting 15-30 pounds.


Employment Application

An Equal Opportunity Employer
To The Applicant: Federal and State law prohibits discrimination in employment practices because of race, color, religion, sex, sexual orientation, citizenship status, age, national origin, genetic information, physical or mental disability, past, present, or future status in the uniformed services of the United States, or any other characteristic protected under applicable federal, state or local law (“Protected Characteristics”). No question on this application is asked for the purpose of limiting or excluding any applicant’s consideration for employment on the basis of any of the above. We appreciate your interest in the Company and we are sincerely interested in your qualifications. Please be advised that all employees at the Company must undergo a drug screen and criminal record check prior to beginning employment.


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