POSITION DESCRIPTION: The Business Development Manager will lead all day-to-day activities related to revenue for the Spurs & Feathers product. This includes advertising sales efforts, general marketing and business development initiatives, and other revenue-generating programs under the Spurs & Feathers brand. The Business Development Manager reports to the Publisher & Advertising Director of Free Times, the organization that oversees the Spurs & Feathers product. This position includes a competitive base salary plus a generous commission package.
- Day to day advertising sales and client interactions for Spurs & Feathers both the print edition and online platforms
Continually prospect, develop sales pipeline and manage new business development
Conduct needs analyses with current and prospective clients
Maintain active account list, seeking upsell opportunities and ensuring strong customer satisfaction
Collect and organize clients’ creative materials, working with in-house graphic designers to produce ads for publication
Develop concepts for and execute with autonomy additional revenue-generating special projects, including but not limited to contests, events and sponsorship opportunities
Monitor and take ownership of revenue and profitability of product
Achieve monthly, quarterly and annual revenue goals established for product
Serve as product knowledge champion for Spurs & Feathers, with an ability to coach other sales representatives on how to sell the product to advertising clients.
Attend Gamecock Club, USC, and other fan or sports related events representing Spurs & Feathers as needed
Develop and maintain partnerships with internal business partners: Spurs & Feathers editor and writer, graphic designers, circulation, operations and sales support to ensure production of publications are efficient, smooth and adhere to stated deadlines
Additional duties as assigned by management
Requirements, minimum education level, and experience:
- BS/BA in Marketing, Business or related field or equivalent work experience
Requires a minimum of three years’ experience in sales, marketing or business development
Experience utilizing a CRM program
Knowledge, Skills and Abilities:
- Ability to take initiative and work independently
Ability to generate revenue streams and self-manage projects
Must be a confident communicator and presenter
Ability to relate well with clients and collaborate with co-workers.
Strong interpersonal skills and the ability process workflows clearly.
Strong written and verbal communication skills.
Proficiency in the Microsoft Office suite, including Word, Excel, and PowerPoint.
Strong analytic and fact-based decision-making skills
Travel is required and must have a valid South Carolina driver’s license and auto insurance.